Master Margin Compression: Seven Solutions

The lasting impact of global events on the economy is yet to be determined, but dealerships are already feeling the pinch of margin compression. Even as customers continue to buy cars, margin compression and related economic factors create the illusion of success, as dealerships profit less from each new and used car purchase. Unfortunately, you simply can’t solve margin compression by selling more cars and working harder. Smart dealerships are already utilizing their technologies, streamlining processes, and optimizing data to get ahead of growing margin compression woes. Learn how your dealership can leverage these seven solutions to fight margin compression and win back your profits!

 

 

 

 

THE DMS DILEMMA: IS THE GRASS REALLY GREENER?

If you find yourself fantasizing about a new DMS, but dread the thought of switching, you’re not alone.

We surveyed hundreds of dealers to better understand perceptions of their current DMS provider and considerations around switching.¹ Many respondents are dissatisfied with their current DMS, but hesitate to disrupt an established relationship. However, respondents who have switched are happier with their new provider. See what we learned in the infographic below.

 

  1. Surveys conducted by FARM in 2016 and 2017, on behalf of Dealertrack.
  2. Quotes compiled from anonymous survey responses. Edited for content.

A Dealership’s Digital Ecosystem

Today’s modern dealerships are adopting technology at a rapid pace. This new shift is changing the way consumers buy and use cars, as well as the way businesses sell them. But, does adding more tools, software platforms and services add value to the process? Sometimes it’s hard to see the forest through the trees. Dealertrack partnered with an independent market research firm to conduct a comprehensive study about dealers’ most used technology systems. Take a look at the data displayed below from 229 respondents and discover a new insight into the role technology plays for the modern franchise dealer.