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Lease Offers Now Available in Google Vehicle Listing Ads
A new enhancement from Dealer.com and Google helps dealerships highlight monthly payments earlier in the shopping journey, driving more clicks, engagement, and leads. Shoppers move fast when they’re comparing vehicles, and pricing clarity can be the difference between a scroll and a click. Dealer.com is excited to announce a new capability that brings lease offers directly into Google vehicle listing ads, giving dealerships a powerful way to stand out with payment-forward messaging right where customers are browsing. What’s New: Lease Offers Inside Vehicle Listing Ads In partnership with Google, the Dealer.com Advertising team has enabled lease offers to display within vehicle listing ads for Dealer.com website
Value-add tools to help you get more out of Instant Cash Offer
When you partner with Instant Cash Offer, you gain access to a suite of value‑add tools designed to help you capture more Offers, source more used inventory, and drive stronger ROI. From eBlasts to QR codes and mini‑sites to service‑lane materials, these tools help you turn more consumer touchpoints into acquisition opportunities — without adding complexity to your operation.Kelley Blue Book
Tax Refunds Are Up 10%. Is Your Dealership Ready for What’s Coming?
Spring is here. And with it, tax refund season is underway. According to the most recent IRS data available, more than $100 billion in tax refunds has already been returned to consumers, with the average refund just over $3,700, up 10.6 percent year over year. That is real money arriving early in the spring buying season. Historically, this kind of early‑season cash can support spending on big‑ticket purchases, including vehicles. For dealers, that creates a brief but meaningful window to ensure listings are visible to shoppers who may be closer to buying than they realize. The money is already in your buyers’ pockets. The question
5 Car Buyer Journey Trends Dealers Can Act on in 2026
This infographic highlights five car buyer journey trends from Cox Automotive’s 16th Annual Car Buyer Journey Study, revealing how shopper behavior, affordability pressure, and AI are shaping the path to purchase – and what dealers should do now.
Responsible AI, Real Results: The Right Way to Scale AI in Your Dealership
Derek White, Founding Member & Chair of C.O.R.A. (Council of Responsible AI), joins Jade Terreberry to explore what responsible AI adoption looks like for automotive dealers today.
Stip Upload & Delivery: The Next Enhancement for Lending Efficiency
Featuring AVP/Lender Strategist Andy Mayers with insights from the latest Cox Automotive Research In our last Lender Insights blog, we introduced Structured Stips—a simple enhancement that helps lenders clearly communicate document requirements at the time of credit application. Now, let’s talk about the next step in the process: Stip Upload & Delivery. This future-proofing functionality enables the consumer—or dealer, depending on where the financing step is taking place—to digitally submit those clearly identified documents. These documents travel through Dealertrack straight to the lender’s LOS, well before the contracting step, which expedites deal finalization, contracting, and funding. Why This Matters, Starting Now According to recent Cox Automotive industry studies, more consumers are startingMoving Stip Delivery Upstream — Your Future Depends on It
Speed deal-making, contracting, funding today — and prepare your organization for an AI & automation-driven future.
