Next Generation of Dealers Wants to Hold onto Dad’s Legacy, Not His DMS

This article originally appeared on CBT Automotive Network here.

For some auto dealers, Father’s Day is more than an opportunity to celebrate Dad. It’s a chance to celebrate the man who brought them into the auto business, someone they still may work with daily. When dealerships stay in the family, the next generation has the opportunity to maintain that legacy. But it doesn’t mean having to do everything the way Dad did it. For some, it means moving away from Dad’s DMS and toward a provider and technology that works better, all the while staying true to the roots that planted you in the dealership in the first place.

Even the biggest technology companies in the world recognize the need to shift away from legacy technology and offerings that once were their hallmarks, but now may be holding them back. Apple, for example, recently decided to move on from iTunes, a technology that changed the way we bought music, listened to podcasts and watched TV shows and movies. As technology and customer needs evolved, Apple decided it was also time to evolve its own technology and recently announced plans to replace iTunes with a three-pronged approach split into Apple Music, Apple Podcasts and Apple TV.

Similar to tightening competition among dealers, disruptors from Spotify and Pandora to Netflix and Hulu have been eating into Apple’s market share. Instead of waiting for customers to jump ship, Apple introduced a change of its own to meet these new market demands.

Kathryn Mataga understands how changes in technology can help uphold a company legacy. In 1980, her father Yosh Mataga took a leap of faith. Picking up his life in Southern California, he moved his wife and two young daughters — ages five and less than one at the time — to Central California, where he and his partner purchased a new Oldsmobile Buick dealership. Kathryn grew up working at her father’s various dealerships, earned a degree in economics and then worked at another owner’s Montana dealership before making her way home.

At Mataga Buick GMC Cadillac, she rotated through the finance, sales, service and parts departments, eventually becoming the general manager. Today, Kathryn sees the family dealership, now located in Stockton, California, as a place for customers from all walks of life to get their transportation needs met and her staff as trusted guides to help car shoppers understand their various options in a way that makes sense for them.

Kathryn realized that while she and her younger sister Carolyn — who also works at the family dealership — place the same high value on relationships and customer service as their father, they need to make some changes at the dealership to continue to succeed. One of those changes has been technology. They know technology is there to serve them, and they won’t tolerate a cumbersome DMS, stuck in a relationship with a provider making their lives more difficult.

Since entering the auto business, I’ve overseen more than 15,000 DMS installations. At my company’s annual Customer Advisory Board, I started to see dealerships in transition. I’m now welcoming the sons and daughters of the dealers whose DMS I once installed, and meeting a new generation looking to invest in an enhanced experience for both their employees and customers through new and modern technology.

I’m beginning to see this new generation trend away from the legacy DMS their dad once used toward a more open, easy and flexible system that they know will appeal to younger workers who were born digital natives and are accustomed to a high-tech, hyper-connected environment. In 2017, Gen Z accounted for 14 percent of all new hires in the dealership, according to NADA’s 2018 Dealership Workforce Study, a seven-point jump from 2016. As more members of Gen Z begin to reach working age, this number will only continue to grow. However, having the right technology will be critical to attracting this new talent. They want technology that is user-friendly and helps streamline processes rather than hinder them.

With a new generation of workers also comes a new generation of consumers who expect an efficient and convenient car-buying experience that puts them in the driver’s seat. Customers today want to get in and out of the dealership. They won’t tolerate a process that takes hours on end. Your technology should help you meet, if not exceed, these expectations.

Always being open to change and learning is something that Kathryn tries to impart on her staff after hearing similar advice from her own general manager at a previous dealership. “When you’re green you grow and when you’re ripe you rot.” If you think you know it all and there’s nothing else to learn, you become stagnant. For Kathryn, these foundational values are key to how she now runs her dealership and looks at new technology.

If you save a customer and staff member time, you’ll make it a better experience for both of them. Kathryn realizes that, and it’s one reason she’s able to carry on her father’s legacy. She pays attention to what matters – the customers, the relationships and employee satisfaction. And she changes the technology to make all their lives better. “My dad taught me that if you take care of your employees, they will take care of your customers and your customers will take care of you,” she said. This all starts with the right technology and a commitment to continuing Dad’s legacy.

This article originally appeared on CBT Automotive Network here.

Let’s Do the Math: Integration Fees Are Hurting Your Dealership

Many dealerships are feeling the pinch of margin compression, strict government regulations and compliance rules, and the high cost of turnover. But there’s another hidden cost impacting your bottom line, and it’s hidden in plain sight. As dealerships adopt modern technology services to run their businesses more efficiently and meet customer demands faster, the need for integration between platforms and systems comes with data access charges, or worse, user fee agreements, that can seem small—at first.

It Adds Up

According to research, the average automotive dealership now uses up to seven technology systems just to complete a transaction. That’s seven systems that all communicate (hopefully) with each other, seven systems that require training for your employees, seven logins, and seven different user access rights agreements. Beyond that, if you’re working with multiple vendors, you’re likely paying up to seven different vendor agreement fees at this point to access your data.

If your dealership uses 7 apps at an average cost of $500 for third-party integration fees, that’s $3,500 a month—or $42,000 a year.

Still Not Sure How Much You’re Spending?

Your dealership depends on the right technology to get the job done. And, you can’t go back to filing paper reports and making your customers sit around and wait while you extend the already long process of completing a transaction. When it comes to running your dealership in a hyper-competitive market, your Dealer Management System (DMS), is the central technology that keeps your dealership running. Are you sure you’re not overspending on third-party integrations or extended contract fees with a provider who doesn’t have your best interests at heart? Plug in the numbers here and see what your technology is really costing your dealership.

The Right Technology Can Save You More Than Just Money

Once you see for yourself how much it costs to access your own data, you’ll start to wonder how much an outdated, legacy DMS costs you in other ways. For instance, a DMS that doesn’t offer on-demand training or access to an online community could stifle your team’s ability to grow their skills. Technology that impedes your new hires and your onboarding process costs your dealership in time, productivity, and even sales in the long run. Your technology should help, not hinder your dealership’s processes and workflows.

Start expecting more from your technology. Calculate the extra costs that often go unnoticed to access data that you already own, and demand more, today.

Calculate your costs here.

Why Now Is the Time to Clean Out Your DMS

 

Just because spring is almost over doesn’t mean you’re in the clear when it comes to cleaning. Tidying up the house or clearing out the garage is on very few people’s lists of fun things to do. That’s why they’re often pushed to the back-burner, or never completed. But, remind yourself how good it feels when you finally unpack, organize and reap the benefits of your efforts. You wonder why you waited so long in the first place.

The same thing applies to your dealership’s DMS, which requires periodic reviews, clean-ups, and updates. All too often, however, fear of change can hold you back from sorting through your outdated technology, cleaning up data or taking that first step toward a DMS switch.

Having overseen thousands of DMS installs throughout my career, I know how hard it can be to let go of old technology. Many dealers have been using the same system for decades, with years of accumulated customer lists, outdated setups, old reports, records and files that need to be dusted off and sorted through. However, just like cleaning the garage, decluttering your dealership’s systems can help rejuvenate your staff and make way for better, more streamlined processes.

One customer I worked with shared that their 20-store group had been with the same DMS provider for more than two decades. They had 200,000 customer names on file, with some going back 25 years. Do you think those customers still own the original cars sold to them by that dealership? Are they all still in the area? The customer list was the first clean-up priority for this group looking to switch systems. They recognized that an updated list was critical for staff to focus on the best leads for new sales, while still maintaining a service and sales history for active customers. This is a perfect example of why you need to use your DMS switch as a time to house clean, take inventory and get rid of old data.

After implementing a new, modern DMS, your staff is better enabled to focus on what matters most: accessing information quickly to help drive your dealership’s business strategy and success. A Dealertrack survey found that 83 percent of dealers who continued using their legacy DMS felt the technology was not prepared to help them move toward the future, and 91 percent felt their DMS was not delivering ROI. There is absolutely no reason to continue using a system that is not paying returns. In fact, the same survey revealed that the number one benefit for dealers who did switch systems was the value they gained. When the barriers to effectively doing their jobs are lifted, staff members can focus on what they do best, whether it’s car sales, customer service, fixed operations or something else. Technology is no longer impeding their progress and operational efficiency.

How do dealers know their new DMS technology is working? I hear from dealers all the time that they can tell by the feedback they receive from their employees. They find the new system valuable and feel better supported in their jobs. There are also benchmarks like being able to submit monthly financial statements to the manufacturer accurately and on time. Cash clearing accounts are being reconciled to zero every day rather than accumulating. In the service department, open repair orders are being closed and monitored daily.

After switching over to a new DMS not too long ago, Barbara Condon, controller at AutoFair, quickly saw what efficiency could mean for her dealer group. “The way the new system is set up, you no longer have to run month-end reports because they are already in there. You can always get them. Closing is no longer a case of, ‘Hey, everybody, get out of the system so I can close.’ I can now go in and switch it from a Y to an N, and we’re closed. It’s seamless.”

There are countless reasons why a dealership might be motivated to make a DMS switch. While changing to a new system will save some dealerships money, other factors for DMS cleaning include creating standardization across a group’s rooftops, the flexibility of open integration, a mobile-friendly platform or finding a vendor you can form a true partnership with. Dealers have differing needs and the best technology providers focus on building and maintaining customer relationships, supporting them at all times.

No matter the season, cleaning up is a chance to look at how you’re running your dealership, knowing that you don’t have to run it the same way it’s always been done. Just as consumers are buying cars in new ways, dealers need to find the best technology to help them in the current sales market, while moving toward the future. It’s worth stirring up the dust, and if you find the right vendor, they will be with you the entire way.

This article originally appeared on Digital dealer here.

Susan Moll joined Cox Automotive in January 2017 and is the senior director of field services. In this role, Susan is responsible for all DMS implementations across the United States. Susan has a wealth of knowledge and over 35 years of automotive industry experience.

In November 2015, Susan was recognized by Automotive News as one of the Top 100 Leading Women in the North American Auto Industry.

Continue reading “Why Now Is the Time to Clean Out Your DMS”

The Race for Talent: Why the Right DMS and Technology Partner are Key to Attracting Quality Candidates

Finding and retaining the right talent has never been more important or challenging for dealerships. They’re now facing the double whammy of historically low unemployment rates and high employee turnover. Fortunately, it turns out a modern DMS backed by a true technology partner might not only be important for streamlining your dealership operations, but also the trajectory of your hiring and retention strategy.

Many dealerships have traditionally followed a recruiting process where the goal is to find employees who already have experience with a specific DMS. That ties their hands in terms of who they interview. Instead of focusing on a prospective employee’s customer-facing skills, many dealerships find themselves fixed on an individual’s technology experience instead. That leaves a large number of talented applicants on the table all because of how hard it can be to learn a legacy system.

With overall staff turnover reaching 46 percent in 2017, according to NADA’s 2018 Dealership Workforce Study, dealerships can’t afford to be held back by the time it takes to train new talent on a legacy system. Making a switch to a modern DMS not only can help expedite the onboarding and learning process for new hires, but also sets them up to be more productive faster. This gives dealerships the flexibility they need to hire the right talent, rather than being limited to those who already know the DMS.

Leaving your legacy DMS behind to offer easy, open and flexible technology will also be key to catching — and keeping — the attention of younger generations who grew up with the latest technology constantly at their fingertips. However, the linchpin to winning over this younger talent lies in the training opportunities. According to a recent survey conducted by Qualtrics and Accel Partners, the number one thing Millennials want when starting a new job is sufficient training. Similarly, a Gallup report titled “How Millennials Want to Work and Live” revealed that 59 percent of Millennials cite opportunities to learn and grow as extremely important to them when applying for a job.

Employees want to continue refining their skills. They want a positive and exciting work environment, and that means mental growth and challenges. If nothing changes for them and they are constantly struggling with a technology system or spending excess time to get what they need, that impacts both employee growth and dealership productivity.

The technology landscape is changing more rapidly than at any other time in history, and if a dealership isn’t on board with that, they will get left behind. According to best-selling author Malcolm Gladwell, it takes 10,000 hours of practice to become an expert. Whether or not you take this theory literally, the overarching concept makes sense. Mastering or building on any skill requires ongoing training and practice. The same thing can be said for technology at the dealership. That’s why when it comes to making a technology switch, the training needs to begin right away and continue throughout an employee’s tenure, empowering them to further their professional development.

The continual training concept is being adopted throughout corporate America. Walmart Academies are teaching advanced retail skills and helping associates take charge of their careers. AT&T is adopting a continuous education culture and helping reskill current employees. Amazon is paying for employee education in specific fields. Each company has a different model, but they’re all trying to keep their employees on board and learning. It’s time for dealerships to take notice and do the same. This, however, will require finding a DMS provider who is your partner first and your vendor second.

Look for a provider who is willing to partner with you to deliver the training and education necessary to keep your employees engaged and using the DMS effectively. Make sure they offer training courses and online resources that your employees can access at their own speed. Enabling your employees to take control of their own development based on their needs, learning style and interests is vital to maintaining a positive and strong workforce.

Hiring, attracting and retaining staff is still the top challenge for dealership leaders today, and the Q1 2019 Cox Automotive Dealer Sentiment Index suggests it’s only getting harder. The top driver of buyer satisfaction in the dealership experience is their interactions with salespeople — even more than how long the car-buying process took or the price paid, according to the 2019 Cox Automotive Car Buyer Journey Study. If salespeople aren’t fulfilled, they aren’t representing your dealership well. Hiring and retaining the right people matters, and it’s up to you to work with your DMS provider to ensure you have the technology and training opportunities necessary to win talent over.

This article originally appeared on Digital Dealer here.

This is the final piece in a five-part series by John Grace on overcoming complacency and fear of change at the dealership.

Thinking Fresh: Today’s Modern, Adaptive Auto Dealer

Mandi Fang, Vice President and General Manager of Dealertrack DMS, a Cox Automotive company, recently joined Auto Remarketing’s podcast to share her perspective on digital transformation and its impact to the industry. With more than 15 years of executive leadership experience in the automotive retail industry, she’s been witness to the highs and lows of the market. And she knows that dealers, perhaps more than any other profession, are ready to tackle new challenges and adapt to change.

The Center of Digital Transformation in the Automotive Industry

The term “digital transformation” has been used a lot to describe the tremendous technology shift impacting every industry. For auto retailers, technology is impacting every aspect of the business. According to Mandi, “what we’re focused on at Dealertrack DMS is giving businesses the platform to scale.” As buying habits change and consumers demand a more efficient and convenient way to buy, use, and shop for vehicles, automotive retailers absolutely need confidence in their partners that they can build a strategy that delivers a more holistic experience. However, for many businesses getting to this point comes at a cost. After research, Mandi explains, “The average dealership uses seven different software systems simply to complete a sales transaction.” After some quick math, many dealerships are averaging $3,500 per month on fees alone. It doesn’t go unnoticed by Dealertrack, and Mandi goes into detail about this issue further.

From Summer Internships to Launching New Concepts

Mandi Fang brings years of experience in leadership to her role, but her early exploits into the automotive industry are not without merit. Her early college career also include summer internships helping to assemble S10s along the assembly line at General Motors’ plant in Ohio. It’s from this background that she shares some of the experiences and lessons she carries with her to this day. “You have to be on time,” Mandi explains “because no one waits for you to show you. Someone will take your spot. And that is really an uncomfortable position to find yourself in.” She credits diligence and discipline with her early internships, and shares that “…you couldn’t help but feel and understand that everything you do has an impact.” Hear more about her background here.

Today’s Adaptive Dealer

The automotive industry may be changing as technology ushers in new concepts like ride-share services, mobility-as-a-service, and faster, more on-demand buying habits impact the dealer-buyer relationship. But Mandi knows that dealers have adapted to change throughout the history of the automotive retail history. The real struggle, she explains, is about dealers “doing more with less.” The pressure to remain innovative and still provide the best experience while reducing margin compression is a lot. Listen to Mandi’s recent auto sales experience, from the buyer-side, here.

With so many tools, resources, and technologies available to dealers today, it can become overwhelming to find the right solution. Finding the right-sized provider and taking a look at the actual fees and costs associated with your systems is a good start. Knowing where you came from and holding fast to the lessons that shaped you, as Mandi shares in this podcast, are also a great lens with which to view the ever-changing automotive landscape.

Listen to the full podcast here.

 

Our Partners Are Doing Amazing Things In The Auto Industry

When it comes to choosing the right vendor, automotive dealerships have a big decision to make. Matching a technology to meet your needs is only one part of the process. Dealers have to consider the bigger picture, including onboarding new hires long after the transition to a new platform takes place, ongoing training and learning options, and client support and guidance. Really, it comes down to selecting a partner, not just a provider.

See how our partners are mastering the automotive industry, every day. And hear how making the move to a DMS partner vested in their continued success makes a big difference.

Beyer Auto Group | Bringing Data Together

“With Dealertrack, I’ve got all the information I need accessible on a mobile device, on an iPad; anywhere that I go, I can see what’s happening with all our stores. “

Read More

Sisbarro Dealership | Unparalleled Support

“If you’re not with Dealertrack, it’s only because you haven’t tried it. The system and the people are phenomenal, and they actually do what they say they are going to do. You can’t get that anywhere else.”

Read More

Todd Wenzel Automotive Group | Improved Process & Efficiencies

“Dealertrack’s DMS has put us in a position to handle things both in the present and prepare for the future, whether it’s improving our processes now or acquiring more dealerships in the future.”

Read More

 

Turn Dealership New Hires into Experts with Strategic Onboarding

Employee turnover costs dealerships billions of dollars every year. Yes, billions. And the problem is getting worse. Payroll is rising and one- and three-year retention rates are dropping, meaning dealers are spending more and seeing fewer results year over year. This problem is only compounded by the toll of margin compression, operating costs, and the hidden impacts of low team morale and comprehensive operational inefficiency due to churn. The end results leave dealership to face a big struggle. Where can they begin to make a difference? The answer, according to the experts, can be found through more effective onboarding processes.

The financial impact of employee turnover

Calculating the total cost of employee turnover surprises many dealers. On its surface, it may look like a mere annoyance or human resource hassle. But dig a little deeper and it becomes evident that turnover is having a significant financial impact on dealerships. According to Harvard Business Review, “it typically takes eight months for a newly hired employee to reach full productivity.” While dealerships wait for their new hires to slowly climb the learning curve, they can lose between 1% and 2.5% of their revenue. These additional lost profits add up.

Employee onboarding drives faster recovery

Employees come and go in every industry. But according to the most recent NADA Workforce Study, dealerships, in particular, are losing nearly half of their workforce every single year. One way to mitigate the negative effects of this high turnover rate is to lessen the learning curve and bring new hires up to speed faster. When employees know what to expect and what is expected of them, they feel more comfortable in their work and they increase their productivity in turn.

According to the automotive experts at Hireology, a strategic onboarding process can contribute to the team “as soon as they join.” And the difference in productivity adds up. The Society for Human Resource Management has found that organizations with a standard onboarding process experience 50 percent greater new-hire productivity.

Onboarding and the DMS

The DMS is the backbone of modern dealerships and employees must be proficient with the system in order to contribute at a high level. For this reason, any dealership onboarding program must include technical training. Surprisingly, only 25% of companies say their onboarding program includes any kind of technical training.

The benefits of an easy-to-learn DMS

Dealerships with an easy-to-learn DMS have an advantage when it comes to onboarding new hires and reducing the financial impact of employee turnover. Because modern DMS platforms have simple interfaces that streamline workflows, they are easy to use and easy to learn.

For those dealerships currently considering a DMS change, ease-of-use should be a major consideration. Island Automotive Group, a 15-store dealership in New York, recently changed platforms and specifically sought a provider that appealed to its employees and made their jobs easier and more efficient. Dealership partner, Marcello Sciarrano, summarized it this way: “[Our new] DMS is a better system. It’s more cost effective, it’s easier to use, and our employees like it. To me, that’s what a DMS is all about.”

Employee turnover isn’t going anywhere. But dealerships can make a difference by building onboarding programs that include technical training on their DMS. And when their DMS is easy to learn, new hires know what to expect and what is expected of them, making onboarding easier for employees and more financially beneficial for dealers.

THE DMS DILEMMA: IS THE GRASS REALLY GREENER?

If you find yourself fantasizing about a new DMS, but dread the thought of switching, you’re not alone.

We surveyed hundreds of dealers to better understand perceptions of their current DMS provider and considerations around switching.¹ Many respondents are dissatisfied with their current DMS, but hesitate to disrupt an established relationship. However, respondents who have switched are happier with their new provider. See what we learned in the infographic below.

 

  1. Surveys conducted by FARM in 2016 and 2017, on behalf of Dealertrack.
  2. Quotes compiled from anonymous survey responses. Edited for content.

Technology Transitions: 5 Steps For Success

Technology is an important investment for dealerships. In nearly every aspect of buying, selling, merchandising, and financing auto sales, tech touch-points can either help, or hinder, the process. So when it comes to making a change to even one of the tools that impacts these workflows, it pays to be prepared. Automotive industry expert John Grace has worked with Dealership Principal Owners (DPOs) and General Managers (GMs) for nearly 20 years, finding key insights and practical process solutions. Here is a preview of his findings; watch the full recorded presentation online.

Step 1: Strategy

If your dealership is considering a switch, the fact is: you’re ready. But, no great success has ever happened by accident. You might be ready to let go of your old, outdated technology, but having a game-plan—with a full audit of who will be involved, what systems are impacted, and an idea of how long the transition will take—is the first step. The solution to step one is simple, though. Find a trusted partner who has been down this path before, is willing to understand your goals, and can work with your business needs.

Step 2: Teamwork Makes The Dreamwork

When it comes to a successful transition, if you don’t have support from the top stakeholders, you might want to reconsider your next move. Support has to come from the top-down. Without the guidance and support of leadership, your technology transition will sputter out. Need more time to process a change or onboard the team? That’s where leadership comes in. Having a problem with a vendor who hasn’t fulfilled their end of a contract? Bingo: leadership. Need to convince your staff that the change will work out, despite their understandable worries and fears? Leadership must be willing to address this.

Step 3: Choose Wisely

Now that you’ve made the decision to upgrade, and leadership has your back, it’s time to pull the plug on your old vendor and sign on the dotted line with a partner, not just a provider, who meets your criteria. And—this is key—be willing to ask for what you deserve. Make a list of the shortcomings from your past relationship, and be unwilling to accommodate. This is your chance to be picky, so involve your staff, your operations team, and ask other dealerships for anecdotal feedback, too.

Step 4: Build Implementation Partnerships

The most important part of a technology switch happens during implementation. This process will set the tone of your entire experience going forward, from adoption to mastery. So, be certain to find a partner with verifiable experience, and make certain they have a solid strategy for setting your dealership up for success. Remember: the relationship doesn’t end once you’ve signed a contract.

Step 5: Never. Stop. Learning.

Your business is constantly growing, and key roles will change. Discover what kind of ongoing learning, development, and training options are available for your team. Is there an online support and community to share ideas and master best-practices? How responsive is the customer support should you encounter a problem? Is this partner involved in the community, building a better future for the automotive industry?

Your technology needs are more than a necessity at your dealership. Technology drives your business forward, builds trust with your buyers, and has the potential to forge new, lasting partnerships. Successful planning, strategy, support, and implementation go a long way toward a positive transition that will bring positive results to your team, your buyers, and your bottom line. To watch John’s full presentation and learn more, go here.

Decluttering Your Dealership’s Systems: Get More From Technology

Change is progress. But, change is scary. This statement is true, yes, but there’s another side to it. When your automotive dealership is busy staying, well, busy, it’s hard to pave the path toward progress. Finding the right solution for better work-processes, enhancing productivity, reaching more customers, faster—these are all significant challenges. Often, dealers find themselves burdened with old, outdated technology systems longer than intended because it’s difficult to know where to begin. Here are two key factors to help your dealership get more from technology.

Break Free From Old Hardware

Modern dealerships must meet today’s consumers where, when, and how they want to shop. According to the Cox Automotive 2018 Car Buyer Journey Study, your next potential customer has likely spent up to 60% of the buying process online before they ever walk into the dealership. For automotive retailers, using cloud-based technology platforms is a more flexible, more convenient solution. And as your dealership footprint grows, and businesses acquire more than one location, connectivity and access to information—anytime, anywhere—is key.

“We didn’t realize how important [a cloud-based platform] was until we acquired our [second] store…which allowed us to manage both operations from one location.” – Kevin Cook, General Manager Straub Automotive

Provider vs. Partner

Successful dealerships know that signing a contract at the end of the day with your buyers is really just the beginning of a long-lasting relationship. At least it should be. And it’s the same with your vendors. If you’re not entering into a long-standing partnership with your Dealer Management System (DMS) vendor after you sign a contract, you’re not getting your money’s worth. 60% of car buyers are, according to a Cox Automotive Service Industry Study, willing to drive farther just to get better service for their car. But, you shouldn’t have to go out of your way to find the help and support you need.

When making the switch to new, upgraded technology, look for a partner who offers ongoing analysis of your dealership’s performance and delivers key-insights from top professionals.

“We needed a partner who would really be there for us. Someone who would pick up the phone when we call, and also give us a system that works around what we do and not the way they think it should be done.” – Mike Tourtillott, General Manager Sisbarro Dealerships

It’s time to let the status-quo go and move onto a partner fully vested in your success. Clearing out the clutter of your previous technology and outdated system is the first step.

Ready to pave the way toward progress? Get the guide: Dealer’s Dilemma: Letting Go of Old Technology.