Featuring Noah Lee, John Lowery, Kevin Schmitt and Ted Welpott. In this video, we focus on strategies to improve your Internet sales and adapt to the evolving market landscape.
Key Topics Covered:
- Merchandising Best Practices: Learn the importance of a uniform process for trade appraisals, taking high-quality photos, and setting a strategic exit plan for each vehicle.
- Effective Use of CRM: Discover how to maximize Internet leads using VIN Solutions, including understanding your sales process, engaging customers effectively, and using the right templates.
- Customer Engagement: Understand the importance of personalized communication and how to trigger responses from potential buyers.
- Leveraging Technology: Explore tools like Deal Central to provide customers with a transparent and interactive shopping experience, and how to use data to personalize follow-ups.
- Market Pricing Strategies: Learn how to use vAuto to align your prices competitively while maximizing margins, based on market data and vehicle demand.
- Performance Monitoring: Get insights on monitoring appointment performance, data collection, and the importance of a solid process for bringing customers back to the showroom.
Join our Performance Managers as they share practical tips and insights to help you enhance your Internet sales strategy, engage more effectively with customers, and drive success in today’s competitive environment.