Featured Guest: Rob DeGeorge, Director of Product Consulting for VinSolutions live from the Digital Dealer stage in Las Vegas discussed his session “Overcome Three of the Biggest Data Challenges,” mapping out actionable next steps for improving processes with omnichannel experiences, intelligent automation and predictive insights throughout your dealership operations to drive results.
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The True Dollar Impact of Not Sourcing & Identifying Leads Correctly
Featured Guest: Nathan Jordan, Client Success Manager with Autotrader shares what he’s seeing firsthand with his dealer partners on the true impact of sourcing and identifying leads correctly when it comes to your marketing ROI and strategy as well as overall dealership profitability.
Tried and True: Leaving and Leading a Legacy of Success in Sales
Featured Guest: Chip Thomas – Chip Thomas Automotive Consultant & Sales Training. Just in time for Father’s Day… it’s a very special episode featuring host Jade Terreberry’s father! You’ll quickly see why he was the American Honda National Walkaround Champ, was featured in 6 Honda America videos as well as spent 41 years at Bill Gatton Honda-Nissan.
Independent Dealer Special: Leveling the Playing Field
Featured Guest: David Lumpkin, Senior Director of Inside Business Development for Autotrader and Kelley Blue Book discussing the 7 major challenges that Independent Dealers face and the ways working now to not only overcome them, but the steps to take to build out a winning strategy to shift the unique Independent challenges into business and marketing opportunities.
Dealer Management Systems 101: A Comprehensive Guide for Dealerships
A powerful Dealer Management System (DMS) goes beyond basic functionalities. Often overlooked as a mere ‘basic necessity‘ of modern franchise dealership operations, the technology driving the data within your business operations needs a powerful ‘brain‘ to keep the lights on. This extraordinary solution helps dealerships overcome operational chaos and achieve remarkable efficiency. In this article, we’ll delve into the unique features and benefits of your DMS, providing insights that reveal its true potential for transforming your dealership’s success.
What is a Dealer Management System?
Your Dealer Management System is more than just a tool; it’s the cornerstone of your dealership’s operational strategy. This robust software platform integrates various functions, enabling you to manage inventory, sales, customer relationships, and financial operations seamlessly. By consolidating these critical processes, the DMS behind your dealership’s operations not only enhances efficiency but also provides a strategic advantage in a competitive market. It is an essential component for any dealership aiming to thrive against the competition.
What are the Benefits of a Dealer Management System?
Unlocking the full capacity of your dealership requires more than just crunching numbers and organizing data; it demands a strategic approach where the Dealer Management System acts as a catalyst for growth. Beyond the traditional tasks of payroll management and month-end processing, a cutting-edge DMS offers a multitude of benefits designed to refine and elevate every aspect of your operations. From streamlining workflows to enhancing customer experiences, let’s explore how embracing these advantages can redefine your dealership’s success:
- Enhanced Efficiency: Automates routine tasks and centralizes data, reducing manual labor and errors, allowing more time for strategic decision-making.
- Improved Customer Experience: Provides real-time data, enabling dealerships to understand customer needs and tailor services, leading to faster responses and higher satisfaction.
- Increased Profitability: Streamlined operations and better customer experiences lead to cost reduction and repeat business, positively impacting the bottom line.
- Better Inventory Management: Improves regulatory compliance and reporting capabilities, further enhancing financial performance.
What Does a Dealer Management System Do?
A DMS serves as the nerve center of a dealership, coordinating operations by managing inventory, processing orders, and forecasting demand to prevent stock issues. It also facilitates sales and customer relationships by tracking leads and interactions for personalized marketing. Additionally, integrated accounting simplifies financial tasks, while parts and service management, human resources, and regulatory compliance work together seamlessly within the system.
How Does a Dealer Management System Work?
Your Dealer Management System leverages automation and data integration to streamline dealership operations. It connects departments, shares real-time information, and breaks down data silos for better collaboration. With automation, your DMS handles tasks like inventory tracking, sales lead management, and accounting, while coordinating parts orders and service scheduling. By improving inter-departmental communication, it aligns all team members with your dealership goals for a seamless experience.
Which Dealer Management System is Right for Me?
Choosing the right Dealer Management System requires a tailored approach, taking into consideration the unique needs of your dealership. Factors such as scalability, usability, integration capabilities, support and training, cost, and customization options should all be carefully evaluated.
- User-Friendly Interface: A simple interface minimizes training time and ensures smooth implementation, making it easier for your team to adapt.
- Integration Capabilities: Seamless integration with third-party systems or legacy software maintains continuity and maximizes efficiency.
- Support and Training Resources: Essential for empowering your team to use the DMS effectively and to facilitate ongoing learning.
- Expertise and Collaboration: Partner with professionals to ensure the DMS integrates smoothly with your existing operations, helping you make an informed choice
- Customization and Flexibility: Allows adaptation of the software to your dealership’s specific needs, aligning with your values and long-term vision.
The right DMS technology will help your dealership stand out from the competition while maximizing profit potential—now and in the immediate future. Discover how dealers are finding opportunities despite the top five challenges you face. Download the eBook today.
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Power of Data Study: Ways Dealers Use Data to Drive Better Decisions and Revenue
Featured Guests: Carol Ottey-James, Sr. Manager of Market & Consumer Research with Cox Automotive gives a behind-the-scenes look at the new Power of Data study. Discover the key types of data Dealers use to manage, make decisions, and drive lifetime value today and how data can be used to generate more business.
Live from Digital Dealer: How to Bring Your Marketing to Life
Featured Guest: Noah Lee, Director of Product Consulting at Cox Automotive live from the Digital Dealer stage in Las Vegas discussed and shared some of the highlights from their keynote session, 4 Ways to Attract Shoppers Before They Even Submit a Lead, highlighting the new ways to digitally bringing your brand and marketing to life to capture more business.
Ways to Capitalize on Your Sales & Analytics Reporting
Featured Guest: Jeff Flak, Director of Sales Effectiveness with Cox Automotive, breaks down how to easily and effectively utilize the data and insights you already have at your fingertips, to make better marketing and business decisions. By discovering gaps, you’ll learn how to develop strategies to overcome them. driving more opportunities and revenue.
Flood and Hurricane Aftermath: The Ripple Effect on Automotive
Featured Guest: Micah Tindor, Sr. Director of Strategy at Kelley Blue Book ICO discusses the
true effect both now, and in the future, the recent flood and hurricane natural disasters will have
on the automotive industry and what steps both dealers and consumers
should take in order to protect inventories, support the community, and successfully move
forward.