Does Your Vendor Pass the Technology Top Ten List?

Choosing a DMS provider is a big process, but the transition itself can be (practically) painless when you select the right fit. Your best bet, according to this on-demand webinar from John Grace Vice President of Fixed Ops and DMS of Cox Automotive, is to choose the right technology vendor. The key is to ensure your vendor passes the following Top Ten Technology Checklist:

#10 – Ease-of-Use: Technology should save time—not create more hassle. Ask yourself (and your vendor), honestly, if the platform, tool, or technology is designed to make your life easier. Does it offer all the functionality I need? Is it easy for everyone on my team to pick up?

#9 – Flexible: Can you use the technology when, and where you need it? Or, is your team required to log into an on-premises server? Do you need multiple instances of the technology to run multiple rooftops? Do the systems “speak” to each other?

#8 – Real-Time Data: Sure, everything updates almost instantly. But, what about your third-party vendors. If you’re using a DMS that doesn’t allow all players to update in real-time, then what is the point?

#7 – Open Integration: You will use an array of solutions to build your network of tools within the dealership. Does everything work with your DMS, or do they require inflammatory (and pointless) fees?

#6 – Flexible Contract Terms: What if your DMS provider no longer fits your needs? Will you be tied to a system that you dislike for a period of months (or years) because you signed a long contract? Or, do you have the freedom to do business your way?

#5 – A Committed Team: How knowledgeable is the team assigned to assist you? Will they help you get the most out of your DMS, or are they salespeople in disguise?

#4 – Solutions-Oriented Structure: Are you limited by the technology, or are you free to interact with it the way your technologists, staff, and key team members prefer?

#3 – Proactive Support: Every DMS provider has a 1-800 number for emergencies. But, what about on-going training, learning initiatives, and summits? What programs do they offer to build a community for you and other users to get the most out of their product?

#2 – Long-Term Fit: Is your provider invested in your dealership’s growth potential and strategy? What about your key business objectives?

#1 – People You Trust: At the end of the day, it’s the team, not the technology, that matters most. Trust your gut and go with someone you trust.

Technology is everywhere in your dealership. You shouldn’t feel like you’re on your own when it comes to implementation or on-going maintenance. Make sure your DMS provider is a good fit with the advice in John Grace’s webinar—available here.

Dealertrack DMS’ Lifetime Learning Portal Answers Industry Need For Customized, Comprehensive Training

Salt Lake City, Utah, September 7, 2018 – As a lack of ongoing training continues to impact employee retention and overall profitability, dealerships nationwide are hard-pressed to reassess their employee programming strategies. According to a recent Cox Automotive dealership staffing study, only 54 percent of new hires in customer-facing roles said they received enough training to effectively do their jobs. To help dealerships address this enduring training gap, Dealertrack DMS, a Cox Automotive brand, is launching its Lifetime Learning Portal.

With access to a variety of support channels, including event-based trainings, peer-to-peer support and online education, the Lifetime Learning Portal enables dealership personnel to tailor their training regimen to their own learning style.

“Over the past couple of years, Dealertrack DMS has been honing its dealer-centric approach to ensure dealership personnel receive the superior training and education they need to get the most out of their DMS,” said Matt Hurst, Director of Client Services, Dealertrack DMS. “Want training in person? No problem. Prefer peer-to-peer? Click here. The Lifetime Learning Portal meets dealership personnel where they are and hosts content to fit all learning styles.”

In 2017, Dealertrack DMS hosted DMS Edge, its first annual virtual training program, as well as the Dealertrack DMS Controller Conference, its first annual in-person training event. The following year, Dealertrack DMS took it one step further with the launch of DMS 360, the company’s new, peer-to-peer self-service portal where users can easily access support and share best practices across dealerships as well as with Dealertrack DMS team members online. Now, all of these resources, in addition to on-demand webinars, can be accessed in one place online, creating a more seamless learning experience that gives dealership personnel the opportunity to advance their DMS knowledge in a way that works best for them.

“Dealertrack has put a focus on the users who rely on the DMS day in and day out,” said Robert Beaslin, Controller of Mark Miller Auto Group in Salt Lake City, Utah. “From peer-to-peer to webinars and virtual and in-person conferences, the brand’s Lifetime Learning programming has enabled our employees to get significantly more out of the existing DMS software, helping them to become more effective and successful in their roles at the dealership.”

The next installment of Dealertrack DMS’ Lifetime Learning programming will be DMS Edge 2018, its second annual virtual user event series, running September 18 through September 21, 2018. Over the course of four days and 18 virtual sessions, DMS Edge will bring on-demand training and DMS best practices directly to thousands of dealership personnel online.

“DMS Edge gives dealership personnel a chance to get an inside look at the DMS without ever having to leave their desk,” said Randy Kobat, Senior Vice President of Cox Automotive brands vAuto, HomeNet, Rebates & Incentives, and Dealertrack DMS. “Following the first annual DMS Edge series in 2017, which reached 3,500 users, this year’s event promises to take training to the next level to help dealerships maximize the value of the DMS and give them a competitive edge.”

Keynote speakers for the event include Dealertrack’s VP of Operations John Grace, Google Automotive Retail Strategist Tim Mueller and tax expert Greg White.

For dealership personnel unable to attend DMS Edge or for those with other learning preferences, DMS 360, along with additional trainings and webinars are available to users 24/7/365.

For more information about DMS Edge, and to register for the virtual event, please visit here.

About Dealertrack

Dealertrack provides industry-leading software solutions that give dealerships and lenders the confidence to thrive in an ever-changing automotive market. The company’s integrated suite of powerful but easy-to-use products helps dealerships and their lending partners grow by increasing efficiency and improving decision-making. Dealertrack is part of the Cox Automotive family, a company that is transforming the way the world buys, sells and owns cars. Dealertrack—along with its unmatched network of dealership and lending partners—is improving the car buying experience by embracing the technologies that will shape the future of automotive retail. For more information about Dealertrack, visit www.dealertrack.com.

About Cox Automotive

Cox Automotive Inc. makes buying, selling and owning cars easier for everyone, while also enabling mobility services. The global company’s 34,000-plus team members and family of brands, including Autotrader®, Clutch Technologies, Dealer.com®, Dealertrack®, Kelley Blue Book®, Manheim®, NextGear Capital®, VinSolutions®, vAuto® and Xtime®, are passionate about helping millions of car shoppers, 40,000 auto dealer clients across five continents and many others throughout the automotive industry thrive for generations to come. Cox Automotive is a subsidiary of Cox Enterprises Inc., a privately-owned, Atlanta-based company with revenues exceeding $20 billion. www.coxautoinc.com

###

Media contact:

Lisa Aloisio

Lisa.aloisio@coxautoinc.com

404.725.0651

 

Frozen with fear: why dealers stay put

Ever feel stuck? When faced with a tough decision that could improve the dealership greatly, but could also (potentially) be a difficult transition, Dealer Principal Owners (DPOs) can feel frozen.

And so the story goes for many dealerships working through the day-to-day issues of an out-of-date Dealer Management System (DMS). Sure, it’s a struggle now. But, it’s a familiar struggle. So, what are DPOs most afraid of? What could be holding them back? It turns out there are actually five common fears holding most dealerships back from technology transitions:

The (completely real) fear of data loss
Data drives your dealership. Losing it (or open access to it) would be costly. Pulling the lever on a DMS switch with the potential of data loss is a big factor holding many dealerships back.

Lost familiarity
So your current DMS doesn’t work very well. But, at least everyone on the team knows how to use it. The hours spent learning workarounds and memorizing the functionality of your systems was a big investment. Giving that up—even for an easy-to-use DMS that everyone can use—might hold you back.

Flipping the switch
If only it were as easy as turning on a new machine, right? The big installation process of a new DMS is a lot of work to do on your own. If you had to do this without a trusted partner who was with you every step of the way, it would be a nightmare.

Change Management
Your dealership operates with varied integrated systems. And the DMS can feel like the central nervous system keeping everything going. If your DMS suddenly changed, and worse—wasn’t an open platform, ready to integrate with all of your systems—you might be ready to panic.

Culture impacts profit
Your employees’ ability to do their jobs well impacts morale. It impacts the bottom line and the overall culture of your dealership. It would be really scary if your DMS wasn’t easy to use. Today’s workforce demands point-and-click user interfaces with a modern look. If it looks outdated, it probably isn’t operating like a modern DMS either.

Change is scary. But, change is constant in the automotive industry. Dealerships face it every day, successfully. The ones who brave technology transitions and implement new, faster, and more efficient DMS platforms (like the real-life success stories in this guide) know that facing your fears is the best way to conquer them.

Overcome your fears. Get the guide: Overcoming the Fear of Technology Transition

Cloud Optimization, Your DMS, and You

As technology evolves, so does its language. And one of the newest tech buzz terms “the cloud” can be a little confusing. What is the cloud? How can it help your business? And what exactly does having your dealership’s data in the cloud really mean?

 

What is the cloud?

Essentially, the cloud refers to software or service that runs on the internet and is accessible through a web browser like Safari, Chrome, or Internet Explorer. Some software and services even use their own dedicated apps or programs. Google Drive, Dropbox, and even Netflix are all examples of cloud services. The advantage of the cloud is that you can access a software or service anywhere there’s an internet connection. In the case of Google Drive, you can make changes to a document on the cloud and your colleague can access the same document from a different location to make edits. Remote data storage and faster upgrade capabilities also improve the appeal of the cloud.

 

What does it mean to have your dealership’s data in the cloud?

Extending the logic of the Google Drive example to your dealership, if your dealership’s data is stored on the cloud, you can access it anytime, anywhere you have an internet connection. This means no more on-site servers that limit your data access to your dealership alone. It also means not having to fuss with ongoing maintenance, updates, and costs that come with a local server. With a cloud-based DMS, you can track cash flow, run reports, and monitor dealership functions from home or on the road in real-time, as long as you have an internet connection. Other benefits of having your data on the cloud include lower costs, increased liability, unlimited capacity, and better security.

 

How can the cloud benefit your dealership?

Cloud-based DMS platforms are the new standard for next-generation dealerships. Technology is no longer a luxury in auto sales. It’s a necessity. And the smartest dealerships are future-proofing their businesses with technology that saves time and increases productivity. A cloud-based DMS can improve customer communication, increase efficiency (and profits), and advance the overall perception of your business. Plus, as your dealership continues to hire younger, more tech-savvy workers, a cloud-based DMS ensures that your newest employees will transition to their new responsibilities faster and more efficiently.

 

Is Your Dealership in the Cloud?

As technology (and its language) continues to evolve, dealerships can either keep up with changing times or stay stuck in the past. The cloud is here to stay. It’s the wave of the future in technology. And it’s the new standard for DMS platforms in the auto sales industry.

See how a cloud-based DMS has helped San Tan Ford run all their stores from one DMS. 

 

 

Solving the Mystery of Margin Compression

Margin compression is a known problem in the auto sales industry. It has been for years. And yet, there’s a mystery surrounding the problem that most dealerships can’t crack. Too often the knee-jerk reaction is to work harder and sell more cars. But as sales go up, profits go down. And the mystery deepens. So, what can be done to reverse the trend? Here are 7 solutions to solving the mystery of margin compression.

 

  1. Fixed Ops

If more customers are walking through your dealership’s doors to buy a new or used car, leverage those relationships to provide service lane work for years to come. Parts and services generate an estimated 13.6% of revenue. That’s better than both new and used vehicle sales.

 

  1. F&I

Your dealership isn’t just about selling cars, it’s also about selling maintenance plans and service agreements. If F&I has become an afterthought at your dealership, remember that for every dollar made through F&I, dealerships keep an estimated 70 to 80 cents.

 

  1. Process Improvements

When margins are slim, it makes sense to slim down in other areas as well. By cutting costs and improving efficiency, you can turn the tides of margin compression and make more money per sale.

 

  1. Holding Costs

The longer a car remains on your lot, the bigger the financial drain on your dealership. And if a car sits there long enough, those profits disappear altogether. By improving the reconditioning process and getting cars to the frontline more quickly, you can sell more cars faster and more efficiently, directly benefiting your margins.

 

  1. Employee Training

Employees have a lot of influence over profit, for better and for worse. With more frequent, more focused employee training, you can instruct your employees in ways that improve the sales process and maximize margins.

 

  1. Digital Retailing

Moving toward digital retail, at least in part, has become a necessity for most dealerships. By moving sales and purchasing activities online, you can align your sales processes with the preferences of modern customers, improve efficiency, and increase profits.

 

  1. New Technology

A modern dealer management system (DMS) reduces waste and streamlines operations. If your dealership is still fumbling with old technology, embrace the move to a more up-to-date system. Implemented correctly, technology can improve everything about a dealership, including its bottom line.

 

By working smarter, not harder, you can solve the mystery of margin compression at your own dealership. To learn more about how to combat margin compression, check out our infographic, 7 Solutions to Margin Compression.

 

Improving F&I Processes to Meet Changing Customer Expectations

66% of car shoppers are more likely to buy from a dealership with their preferred experience, but less than 1% of car buyers like the current car buying process, according to Autotrader’s Car Buyer of the Future Study. To give customers their preferred experience, dealerships must meet the changing expectations of today’s car buyers.

To create a desirable customer experience, dealers need to create real value for customers while also striving to speed up the F&I process. In a recent Automotive News webinar, Jason Barrie, Vice President and General Manager of Dealertrack F&I, Dealer, teamed up with Kevin Cook, General Manager of Straub Automotive, to talk to adjust the F&I process to streamline workflow and create value for customers.

Kevin knows firsthand how improving customer experience can boost bottom line. When Straub Automotive noticed their customers’ expectations shifting, they decided to switch to a new technology solution that would enable an improved customer experience: Dealertrack eMenu for iPad®.

“Our goal was to take the fear out of F&I,” Kevin said.

Though many dealerships like Straub Automotive see customers approaching F&I with fear, customers still value making a deal in person. In fact, 89% of customers want to sign their final documents at the dealership, according to the Cox Automotive Future of Digital Retailing study. The problem is that F&I has traditionally been a very paper-based activity, which runs counter to the preferences of most internet-savvy customers.

Before switching to Dealertrack eMenu for iPad®, Straub Automotive used non-interactive video tool to aid in the F&I presentation process. With eMenu for iPad®, the dealership was able to shift to a more digital, interactive and personal F&I experience, and F&I profitability quickly increased.

“We introduced the process to the customer and immediately saw about a $150 lift in F&I profitability per car sale, and we knew we were onto something,” Kevin said.

Over the past two years, Straub Automotive has put the eMenu for iPad® mobile technology at the core of their F&I process, reaching 100% utilization by sales and F&I staff. This has resulted in up to 60% penetration on GAP Insurance and an average of $400 additional profit per deal. With one of their dealerships, Cook and his team had initially thought that a 40-50% penetration for service contracts was a good goal, but today they are seeing 75-80%.

To learn more about how to adjust your F&I processes to improve profitability, visit go.dealertrack.com/4ways, and listen to Jason and Kevin’s Automotive News webinar.

How a Technology Switch Helped Goode Motors Keep Growing

The moment a dealership realizes that its legacy DMS can’t keep up with business growth, everything changes. Suddenly, there’s a crossroads between hanging on to the familiarity of the past and embracing the promise of the future. But while the prospect of growth can be exciting, the transition to new technology isn’t always easy.

Bridging Past and Future Success

Opening its first store in 1917, Goode Motor Auto Group was the very first Ford dealership in Idaho. Over the years, the dealership witnessed the introduction of dealer management technology in the industry, as well as tremendous business growth. Since that first Ford store, the company has expanded to include four locations and multiple franchises in the Southern Idaho area. But like many dealerships, Goode eventually outgrew its legacy DMS. They started experiencing reporting difficulties, including problems obtaining information about car sales and customer visits. But, problematic DMS transition attempts left Goode Motor reluctant to make another change.

After researching several new providers, Goode Motor finally found what they were looking for in Dealertrack DMS—a seamless switch and the promise that technology would keep up with their ambitious plans for business growth. Before, during, and after the switch, Goode Motor’s employees received on-site training and a single, stable point of contact for all support, training, and system utilization needs with Dealertrack.

Partnering with Dealertrack DMS, Goode Motor found the reporting capabilities, connected integration, and easy-to-use technology they were looking for. And the seamless transition from outdated DMS to cutting-edge technology was delivered as promised. Making the switch to Dealertrack DMS allowed Goode Motor to bridge the divide between their past and future growth, paving the way to success for generations to come.

Overcoming a Reluctance to Change

Like Goode Motor, many dealerships get to the point where they must decide whether to stick with their limited legacy DMS or boldly move forward with future plans. This pivotal point, though scary, is an essential part of business growth. Despite some initial discomfort, finding the right technology and the right partner can bridge the divide between past, present, and future growth opportunities.

To learn more about Goode Motors successful technology transition, click here.

Five Keys to a Mystery-Free DMS Switch

Technology is just as integral to the operations of your dealership as the cars you sell. But for one reason or another, while selling cars comes easy to most dealers, technology (and especially the implementation of new technology) remains somewhat of a mystery. Many dealers either ignore the need for change or try to force their old technology to do new tricks. If your dealership feels stuck in a rut, perhaps a change of technology can spark new success. Here are five keys to a mystery-free DMS switch at your dealership.

Create a Strategy for Success

  1. Create a Strategy for Success

The right technology can help you double down on your strengths (i.e. selling and servicing cars) and take your business to new levels of success. However, switching technologies can also be difficult. That’s why it’s so important to create a strategy for success before, during, and after the change. Before anything else, define your strategy, and clearly outline the ways your dealership is different (in a good way) from its competitors. Then, look for tools and operating systems with that end goal in mind. Remember, technology is supposed to help you improve and excel in the areas you’re already good at. Don’t get distracted in the process.

Get Leadership on Board for your DMS Switch

  1. Get Leadership on Board

In addition to products and technology, your people are an essential aspect of your business. And because emotions tend to get involved with any type of change, it’s important to take your message of change to the people, starting with leadership. Once you have buy-in from leadership, take the message (and benefits) of change to the rest of the group. Share your vision of how you hope this new technology will help the company accomplish bigger and better objectives, as well as make the lives of every employee easier. When people see the short- and long-term benefits of change, implementing a new DMS is much easier.

Choose the Right DMS Vendor

  1. Research the Right Vendor

Of course, there’s no sense in change if your new vendor can’t offer any upgrades over your existing technology. As part of your overall strategy, research vendors you can trust. The right vendor will partner with you to fulfill your long-term vision and offer proactive support along the way with a knowledgeable team of experts. Be wary of long-term contracts and make sure your new vendor can provide all the conveniences of tomorrow’s technology today, such as open integration, real-time data, security, flexibility, and ease of use.

Build DMS Implementation Partnerships

  1. Build Implementation Partnerships

When you feel comfortable that you’ve chosen the right vendor, the next step is to install your new technology. Your vendor should be there to provide support and assistance before installation, while “going live,” and after implementation. Most importantly, your provider should be your partner to help you leverage your technology and ensure that key milestones are met in business growth.

Successfully Transition your DMS

  1. Managing Continuous Learning

Work with your provider to manage continuous learning and create a culture of ongoing improvement. Your provider’s performance managers should help you find opportunities and deficiencies in your business and show you how to use your technology to make improvements. With learning and growth as an everyday part of business, achieving goals becomes a natural part of the process.

Changing technologies might seem like a mystery, but having a strategic plan in place to leverage your dealership’s strengths with the help of new technology and the right provider can make the transition a much smoother experience.

To learn more about taking the mystery out of a tech transition, download Pointers For A (Practically) Painless DMS Transition.

Streamline Operations and Boost Satisfaction

Think for a moment about the interactions your dealership has with your customers. How many people really want to spend more time buying or servicing a vehicle? They want to get in, get out, and get on with their lives. But the unfortunate reality is that most customers dread the in-dealership experience. And it has more to do with the day-to-day operations of your business than you might think.

 

The Frustration of Buying a Car

In the minds of consumers, visiting a dealership isn’t far from a trip to the DMV. That’s because in-dealership inefficiencies lead to customer downtime and a prolonged sales and services process. And when customers have to wait, customers get annoyed. In fact, 41% of customers label the amount of time it takes to complete a purchase as the single most frustrating aspect of buying a car. That’s a higher level of frustration than dealing with salespeople, negotiating a deal, getting a good trade-in offer, or applying for financing.

As you might expect, customer satisfaction and the amount of time a customer spends in the dealership are closely correlated. According to an AutoTrader.com study, average customer satisfaction scores are highest when a customer spends less than an hour in the dealership. And those scores begin to fall off dramatically at the 90-minute mark, with scores dipping below the average at the 2.5-hour mark. The study also reported that every dealership analyzed failed to meet this 90-minute customer-cycle objective, regardless of the operational or sales tactics employed.

 

The Divide Between Dealers and Customers

Yes, it takes time to buy a car. But it’s obvious that there’s a real disconnect between dealers and customers about just how much time is considered acceptable. Most customers come to the dealership already having researched everything about their car of choice for weeks, even months. They want to show up long enough to sign a financing agreement, pick up their keys, and drive off the lot. In their minds, there shouldn’t be a difference between buying a car and walking into any other store to purchase a product. If inventory is available, they want to be able to buy the car and be on their way.

Dealers, on the other hand, understand that the process is more complicated. And yet, many of those complications can still be avoided. When dealerships use non-linear sales processes that involve multiple, potentially deal-breaking decision points and multiple technology systems (that don’t always play well together), tasks get duplicated, processing time increases, and customers wait.

 

A Wholesale Shift in Operations

To improve operational efficiency and improve the customer experience, dealerships need to think about people, processes, and technology as one and the same. In other words, every means available to the dealership should be used to bring about the singularly-important goal of providing a better customer experience.

Dealership and customer expectations will more closely unite when dealerships:

  • Hire, train, and retain talent with the customer experience in mind.
  • Review and improve technology and processes with the customer experience in mind.
  • Inform and incentivize customers about new and improved operational capabilities and efficiencies built with the customer experience in mind.

This wholesale shift toward an improved customer experience can begin when the customer first begins researching vehicles. By moving part of the sales process online, including online trade-in tools, F&I education and offerings, and having qualified salespeople available via chat, more decisions can be made when the customer is most interested. This also cuts down on in-dealership wait time and improves transparency.

By streamlining processes, implementing technology that simplifies operations, and emphasizing a customer-centered culture (including fostering transparency and trust), dealerships can get closer to the ideal in-and-out car-shopping experience. And eventually, dealership by dealership, sales will increase and the negative perception of the car-buying process will begin to change in the minds of consumers.

The Importance of Developing a Dealership Staffing Strategy

Change is the only constant in auto sales. In the last several years, the industry has experienced dramatic changes due to increased focus on digital retailing, shifting consumer behaviors, and the pinch of margin compression. Yet, with these changes, dealerships assume their employees should remain the same. And, it’s precisely this type of thinking that prevents many dealerships from leveraging the strength of their people to gain competitive advantage.

With these factors in mind, Cox Automotive published the Dealership Staffing Study, with tips on how dealerships can drive productivity, create a better workplace culture, improve retention, and boost their bottom lines. Here are a few highlights of the study.

 

Lost Operational Opportunities

With operational costs increasing and margins declining on the sale of new and used cars, dealerships must invest in their employees to reduce inefficiencies. At first, this concept can seem counterintuitive. After all, more than half of a dealership’s gross profit margin goes to payroll. But with the average cost of a new hire at $10,000 and the sales staff turnover rate at 67%, dealerships are losing money every time one of their employees decides to walk. And that doesn’t even contemplate the cost of lost knowledge and lapsing customer relationships resulting from high turnover. Unfortunately, most dealerships (2 in 3) have no staffing strategy, and continue to endure unnecessary high turnover, high costs, and lost operational opportunities.

 

Solid Staffing Strategy

If high turnover results in lost profits, high-quality, long-term employees are critical to dealer profitability and growth. Having the right people in the right roles can be a key differentiator when stacked against competitors. But how do dealerships go from liability to a strategic strength with its employees? For starters, a solid staffing strategy is a function of:

  • Attracting desired talent to an organization
  • Finding people who match your skills-needs and fit your culture
  • Onboarding employees, faster, to set them up for success and keep them engaged

 

Finding and Keeping Top Talent

Speaking of expecting employees to remain unchanged in a changing industry, many dealerships look to hire the same type of employee, just because he/she fits the outdated model of an industry employee. As a result, Gen X and baby boomers make up 2/3 of the dealership workforce. And, despite millennials making up 60% of new hires, dealerships fail to train and manage this key group of workers, leading to an annual turnover rate of more than 50% among millennials.

To accommodate a changing workforce, dealerships need to change as well. This means:

  • Expanding the pool of potential candidates
  • Changing company cultures to encourage more employee involvement
  • Experimenting with different pay plans and work schedules

By instituting better rewards programs, better technology (78% of millennials are strongly influenced by a company’s perceived innovativeness), and better training practices focused on instilling company pride, dealerships can revolutionize their staffing strategy.

 

Having a Holistic Staffing Strategy

To be part of the next generation of auto sales, dealerships need to adapt along with the industry and its workforce. Having a holistic staffing strategy means recruiting, training, recognizing, and continually communicating with the right people so dealerships can find increased efficiencies and leverage the strength of their people as a basis for competitive advantage.

 

To learn more about creating a staffing strategy at your dealership, download the Cox Automotive Dealership Staffing Study.