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Rethinking ROI: How Dealers Win in a Margin‑Compressed Market
Micah Tindor joins Jade Terreberry to open the 2026 season with a deep dive into ROI as part of owning the R.O.A.D. and why it must replace gross as the primary success metric and how dealers can shift their strategies to compete in a more informed, margin‑tight market.
Top Tech Trends to Watch in 2026: Your Guide to What’s Next
Summary:Discover the top technology trends shaping automotive retail in 2026. Learn how data, automation, and AI are transforming inventory sourcing, customer engagement, and operational efficiency—empowering you to win more deals and build lasting trust. Kelley Blue Book® Instant Cash Offer leads the way with transparent, VIN-specific solutions designed for today’s market. What You’ll Learn: 2026 represents an unprecedented opportunity for automotive retailers. As technology accelerates and shopper expectations evolve, you have more ways than ever to win inventory, streamline your operations, and build lasting customer relationships. For a century, Kelley Blue Book has been your trusted resource for transparent, data-driven vehicle valuations—helping you navigate every market shift with confidence. Below, we explore the top tech trendsKelley Blue Book
Affordability Unpacked: Navigating Automotive Market Challenges with Micah Tindor
Discover key insights from Micah Tindor in this exclusive interview with Automotive News, where affordability in the automotive market takes center stage. Learn how rising vehicle prices, loan terms, and insurance costs are reshaping consumer behavior and dealership strategies. Micah Tindor shares practical approaches for dealers to adapt—emphasizing transparency, consumer-centric trade processes, and the integration of AI-powered solutions. Explore how digital tools and seamless omnichannel experiences can help dealers meet evolving customer needs and win in a challenging economic landscape.Kelley Blue Book
Plan the Work, Work the Plan: The R.O.A.D. Framework for 2026
Jade Terreberry, Senior Director of Strategic Planning at Cox Automotive, hosts a special new year episode to break down the R.O.A.D. framework—ROI, Omnichannel, Adoption of AI, and Data-driven decision-making—for dealers and OEMs in 2026.
Win Back Customers by Overcoming Common Fixed Ops Misconceptions
Matt Warpinski and Tiffani Stefanescu, Directors of Performance Management at Xtime Today there are more vehicles on the road than ever before, but the volume of dealer visits from 2018 to 2025 shows a significant drop. Service customers are going to independent repair shops and quick lubes instead of the dealership. And now we’re seeing new mobile services going out to people’s houses and doing work there. Once a vehicle is five years old or past its warranty period, customers start visiting the dealership less often – right when the RO amounts are increasing. So, we need to look at why this is happening and what dealerships can do about it to bring customers back in. As
The ROI Revolution: AI, Leads, and a Culture That Converts
Eric DeMont, Vice President at Urban Science, joins Jade Terreberry to unpack how data is transforming automotive retail.
The New Dealer’s Edge: From Chatbots to AI Agents—and a Truly Seamless Click‑to‑Keys Journey
Summary:Shoppers are moving from chatbots to AI agents that actively research, negotiate, and schedule test drives. This trending technology compresses the car‑buying journey and raises expectations when shoppers arrive in-store. And while new data shows digital steps save time and boost satisfaction, most dealerships still force buyers to repeat steps in‑store due to fragmented tools and inconsistent data. The blog post explains how Deal Central unifies the deal, automates key actions, and delivers a seamless online‑to‑offline experience that wins in the agent era. If every shopper suddenly shows up to your store with an AI “broker” that will research, negotiate,
Mastering Inventory Volatility: Recent Insights and Strategies for Dealers
As we wrap up Q4, automotive dealers face a rapidly changing market. In a recent webinar, Micah Tindor, Assistant Vice President of Consumer Vehicle Disposal at Cox Automotive, shared actionable strategies to help dealerships navigate inventory volatility, affordability challenges, and evolving consumer expectations. Key Market Trends Proactive Acquisition Strategies Scalable Solutions from Kelley Blue Book Instant Cash Offer Looking Ahead As the New Year approaches, dealers who embrace data-driven strategies and prioritize customer-centric solutions will be best positioned to adapt and succeed. Leveraging Kelley Blue Book Instant Cash Offer tools helps bridge the gap between consumer expectations and dealership goals, ensuring a strong finish to theKelley Blue Book
Top Digital Automotive Marketing Trends to Watch in 2026
Digital marketing in automotive retail is entering a new era – one where precision, personalization, and performance matter more than ever. As consumer expectations evolve, dealerships need strategies that go beyond visibility to deliver meaningful engagement at every touchpoint. At Dealer.com, we are focused on helping retailers stay ahead of these shifts with solutions that integrate advanced analytics, AI-driven optimization, and seamless omnichannel experiences. The trends shaping 2026 aren’t just about technology, they are about creating smarter, more connected journeys that turn interest into action. AI-Powered Personalization Becomes the Standard 2026 is the year personalization stops being optional. AI is now the engine behind every meaningful shopper interaction,
