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Autotrader AI in Action: Smart Search, Shopping Assistant & AI Mode
Autotrader’s AI-powered shopping experiences are changing how consumers find and buy cars—and how dealers win. Watch this NADA stage presentation to learn how Smart Search, Shopping Assistant, and AI Mode help shoppers get answers faster, stay engaged longer, and convert at higher rates, delivering high-quality leads dealers can act on with confidence.
How Being “Always Open” is Becoming a Dealer’s Biggest Edge
Summary:Online car buying today is about flexibility, not choosing between digital or in‑store. Dealers that remove friction and keep control of the deal are better positioned to convert ready buyers. In this article, you’ll learn: The advantage today isn’t having the biggest lot or the most foot traffic. It’s being available when your customers are ready to move forward. Late at night. Between meetings. From the couch. More dealers are starting to notice a quiet shift in how deals actually get done. It’s not about pushing everything online or replacing the showroom. It’s about removing the friction that slows good buyers down. Shoppers are doing more before they ever walk in. And
Winning Back Speed & Margin in Automotive Retail
Mo Zahabi, Cox Automotive AVP Product Consulting, and Car Dealership Guy, Yossi Levi Discuss Connected Workflows
Lease Offers Now Available in Google Vehicle Listing Ads
A new enhancement from Dealer.com and Google helps dealerships highlight monthly payments earlier in the shopping journey, driving more clicks, engagement, and leads. Shoppers move fast when they’re comparing vehicles, and pricing clarity can be the difference between a scroll and a click. Dealer.com is excited to announce a new capability that brings lease offers directly into Google vehicle listing ads, giving dealerships a powerful way to stand out with payment-forward messaging right where customers are browsing. What’s New: Lease Offers Inside Vehicle Listing Ads In partnership with Google, the Dealer.com Advertising team has enabled lease offers to display within vehicle listing ads for Dealer.com website
Value-add tools to help you get more out of Instant Cash Offer
When you partner with Instant Cash Offer, you gain access to a suite of value‑add tools designed to help you capture more Offers, source more used inventory, and drive stronger ROI. From eBlasts to QR codes and mini‑sites to service‑lane materials, these tools help you turn more consumer touchpoints into acquisition opportunities — without adding complexity to your operation.Kelley Blue Book
Tax Refunds Are Up 10%. Is Your Dealership Ready for What’s Coming?
Spring is here. And with it, tax refund season is underway. According to the most recent IRS data available, more than $100 billion in tax refunds has already been returned to consumers, with the average refund just over $3,700, up 10.6 percent year over year. That is real money arriving early in the spring buying season. Historically, this kind of early‑season cash can support spending on big‑ticket purchases, including vehicles. For dealers, that creates a brief but meaningful window to ensure listings are visible to shoppers who may be closer to buying than they realize. The money is already in your buyers’ pockets. The question
5 Car Buyer Journey Trends Dealers Can Act on in 2026
This infographic highlights five car buyer journey trends from Cox Automotive’s 16th Annual Car Buyer Journey Study, revealing how shopper behavior, affordability pressure, and AI are shaping the path to purchase – and what dealers should do now.
Responsible AI, Real Results: The Right Way to Scale AI in Your Dealership
Derek White, Founding Member & Chair of C.O.R.A. (Council of Responsible AI), joins Jade Terreberry to explore what responsible AI adoption looks like for automotive dealers today.
